Terms of service
Last Updated: September 1, 2026
These Terms of Service govern your use of the Paradyes website and your purchase of products through our online store.
By accessing our website, creating an account, placing an order, or otherwise using our services, you agree to these Terms.
1. Online Store Terms
You may use this website only for lawful purposes.
You agree not to use our products, website, content, or services for any unlawful, fraudulent, abusive, or unauthorized purpose.
You must provide accurate, complete, and current information when placing an order.
2. Products and Product Information
We make reasonable efforts to display product descriptions, packaging, shades, photographs, prices, ingredients, and other information accurately.
However, colors displayed on screens may vary depending on lighting, photography, screen settings, and device characteristics.
Hair color results may also vary depending on factors including:
- Natural hair color
- Existing artificial color
- Previous chemical treatments
- Bleaching history
- Hair porosity
- Hair condition
- Hair length and volume
- Quantity of product used
- Application technique
- Processing time
- Aftercare
Product photographs, model results, swatches, and shade representations are therefore illustrative and are not a guarantee that every customer will achieve an identical result.
3. Product Instructions and Testing
Customers should carefully read and follow all product instructions and warnings before use.
Where instructed, customers should perform an appropriate allergy alert/patch test and strand test before application.
Products should only be used for their intended purpose and according to the directions supplied with the product.
If irritation, discomfort, or an unexpected reaction occurs, discontinue use and follow the instructions provided with the product and seek appropriate professional or medical advice where necessary.
4. Eligibility
Our products should only be purchased and used by individuals who meet the age requirements stated on the relevant product packaging or product page.
If you purchase products on behalf of another person, you are responsible for ensuring that the intended user meets the applicable requirements and reviews the relevant instructions.
5. Orders
Submitting an order does not necessarily mean that we have accepted it.
We reserve the right, where permitted by law, to refuse or cancel an order for reasons including:
- Product unavailability
- Incorrect pricing
- Suspected fraud
- Payment authorization issues
- Shipping restrictions
- Errors in product or order information
- Unusually large quantities suggesting unauthorized resale
If we cancel a paid order before shipment, the applicable amount will be refunded.
6. Pricing
Prices are displayed in U.S. Dollars (USD) unless otherwise stated.
Applicable taxes, shipping charges, discounts, and other charges will be shown during checkout where applicable.
We reserve the right to change product prices and promotions at any time. Changes will not affect orders already accepted unless required to correct an obvious error and permitted by applicable law.
7. Promotions and Discount Codes
Promotional offers are subject to their stated terms.
Unless otherwise stated:
- Discounts cannot be combined.
- Promotional codes have no cash value.
- Free gifts cannot be exchanged for cash.
- Promotions may be modified or withdrawn prospectively at our discretion.
- Promotional offers may be limited by product, customer, order value, quantity, geography, or time period.
8. Shipping and Delivery
Shipping and delivery are governed by our Shipping Policy.
Estimated delivery dates are estimates and are not guaranteed unless expressly stated otherwise.
If we are unable to ship within the time represented to you, we will provide the notices, cancellation options, and refunds required under applicable law.
9. Returns and Refunds
Returns, replacements, and refunds are governed by our Return & Refund Policy.
10. Intellectual Property
All website content, including but not limited to:
- Paradyes trademarks
- Logos
- Product names
- Packaging
- Photographs
- Videos
- Artwork
- Illustrations
- Graphics
- Website design
- Written copy
is owned by or licensed to Paradyes or its affiliated entities and is protected by applicable intellectual-property laws.
Content may not be copied, reproduced, republished, distributed, modified, or commercially exploited without our prior written permission.
11. Reviews and User Content
If you submit reviews, photographs, comments, feedback, or other content, you represent that you have the right to provide such content.
You must not submit content that is fraudulent, unlawful, defamatory, infringing, threatening, discriminatory, or intentionally misleading.
Any use of customer-created content for advertising or promotional purposes will be subject to applicable permissions, platform terms, and law.
12. Third-Party Services
Our website may use or link to third-party services, including payment providers, shipping providers, analytics platforms, social-media platforms, and Shopify.
Your use of third-party services may also be governed by the applicable third party's terms and privacy practices.
13. Disclaimer
To the fullest extent permitted by applicable law, products and services are provided subject to the descriptions, instructions, warranties, and disclaimers accompanying them.
Nothing in these Terms excludes or limits rights that cannot legally be excluded or limited.
14. Limitation of Liability
To the fullest extent permitted by applicable law, Paradyes and its affiliates will not be liable for indirect, incidental, special, consequential, or punitive damages arising from the use of our website or products.
Nothing in these Terms limits liability where such limitation is prohibited by applicable law.
15. Changes to These Terms
We may update these Terms from time to time.
The updated version will be posted on this page with a revised "Last Updated" date.
16. Contact
Questions regarding these Terms may be sent to: